Privacy Policy
Last updated: September 20, 2026
This Privacy Policy explains how The Whitewater Kayak collects, uses, and shares information when you visit this website, subscribe to email updates, contact us, or follow links to third-party services.
Information we collect
We may collect information you voluntarily provide, including your name, email address, and message. Hosting, security, analytics, advertising, and email services may also process technical information such as your IP address, browser and device type, approximate location, referring page, pages viewed, interactions, and cookie or similar identifiers.
How we use information
- Operate, maintain, troubleshoot, and secure the website
- Respond to questions and correction requests
- Deliver requested emails and manage subscriptions
- Understand traffic and improve content
- Display, limit, personalize where permitted, and measure advertising
- Measure affiliate referrals and prevent fraud or misuse
- Comply with applicable legal obligations
Google advertising and analytics
This site may use Google AdSense and Google analytics technologies. Google and its advertising partners may use cookies, device identifiers, or similar technologies to serve and measure ads, limit repeated ads, prevent fraud, and—where consent and applicable law permit—personalize advertising based on visits to this and other websites.
You can learn how Google uses information from sites that use its services at How Google uses information from sites or apps that use our services. You can manage Google advertising preferences at Google Ads Settings and learn about additional opt-out choices at YourAdChoices.
Email marketing and GetResponse
If you subscribe, the information submitted through the signup form is processed by GetResponse to manage the mailing list, deliver requested messages, and measure email engagement. Every marketing email should include an unsubscribe link. GetResponse may process data according to its own privacy policy and service terms.
Affiliate links and third parties
This site contains links to third-party websites and may earn a commission when a visitor makes a qualifying purchase or completes another eligible action. Those sites control their own content, cookies, payment processing, and privacy practices. Review their current policies before providing information or purchasing.
Cookies and consent choices
You can restrict or delete cookies through your browser and use any consent controls displayed on the site. Some features, measurements, or advertising functions may not work as intended when cookies are disabled. Where required, advertising and nonessential tracking should not be activated until the appropriate consent choice is recorded.
Sharing and sale of personal information
We may share information with service providers that operate hosting, security, analytics, advertising, email delivery, and related website functions; with authorities when legally required; or as part of a business transfer. We do not sell personal information for money. Certain advertising activities may be treated as “sharing” or targeted advertising under some privacy laws, and applicable consent or opt-out controls should be honored.
Retention and security
Information is retained only as long as reasonably necessary for the purpose collected, legitimate operational needs, applicable agreements, security, dispute resolution, and legal obligations. Reasonable safeguards are used, but no website or transmission method can guarantee absolute security.
Your privacy choices and rights
Depending on where you live, you may have rights to request access, correction, deletion, restriction, portability, or information about certain uses of personal data. You may unsubscribe from marketing email at any time. Requests can be submitted through the Contact page. We may need to verify a request before completing it.
Children
This general-audience website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. Contact us if you believe a child has provided personal information.
Policy changes
This policy may be updated when the website, service providers, or applicable requirements change. The updated date above identifies the current version.